Paul Fellinger Senior Director – Chicago, IL
Paul Fellinger Senior Director – Chicago, IL
Areas of expertise
- Digital Marketing & Brand Strategy
- Customer Acquisition & Engagement
- Data Analytics & Big Data Integration
- AdTech & MarTech Solutions
- Omni-channel Marketing
Paul is a Senior Director with Phronesis Group.
Paul started his career in Los Angeles as a TV producer working at Telepictures/Warner Brothers, GenesisEntertainment, and The Discovery Channel. From pre-production to post-production, Paul managed all facets ofthe television production process.
Paul is a marketing strategist known for combining creativity with data-driven execution. His expertise helps brands drive growth and deliver impactful customer experiences.
Over past twenty years, Paul has built his strategic growth advisory experience with a significant focus on brandmarketing strategy and the technologies and data that drive such initiatives. Paul has architected, activated, andmanaged hundreds of integrated marketing programs for Fortune 500 brands such as Coca-Cola, Kimberly-Clark,ConAgra Foods, MetLife, NBC Universal, Western Union, Kraft, Best Buy, Walmart, Nestle, and AT&T, just to name afew.
Paul has been instrumental in developing innovative digital marketing strategies for a wide spectrum ofindustries including but not limited to healthcare, CPG, retail, travel, entertainment, insurance, wireless andfinancial.
Paul’s areas of expertise include customer acquisition, data, advertising/marketing, technology (adtech/martech)and multi-media across omni-channels. Working at companies such as Oracle, Imaginea (acquired by Accenture)and other successfully exited startups, has empowered Paul with extensive experience in Big Data procurementand integration. Paul is a thought leader focused on new and emerging technologies that drive client growthwhile simultaneously create operational efficiencies
Consulting WP really helped us achieve our financial goals. The slick presentation along with fantastic readability ensures that our financial standing is stable.
