Consumer Insights and Marketing Research Company
Client
Developed for the CEO and Private Equity owners a global expansion, competitive differentiation positioning, integrated Big Data strategic market penetration model, partnership growth model, and acquisition strategy as an embedded executive-level implant in a US $890 million consumer insights company. All development was supported by an integration of data and insights available in the marketplace. Integrated insights included client survey insights, competitive market positioning, alternative service provider positioning insights, and real-world client experience results. Instrumental in the strategy to build partnerships with other insights providers such as Experian, NPD, Europanel, and data visualization providers such as Tableau and Micro Strategies.
The result
Effective decision support plans to realign the company, controlled global expansion includingIndo Pacific (India and China) and MENA, acquisition strategy and differentiation positioning againstcompetitors.
The biggest challenge was that Arguzo was not utilizing technology properly. Too much of the work was still being recorded manually, which meant that the numbers took a long time to note down and then to be analyzed. Live data was also not available and decisions can only be made after all the required data and been received. This was holding Arguzo back; they knew they could corner more of the market if they had the ability to be more mobile. The work addressed three critical issues for Pharm Ltd.:
The solution WP consulting came up with combined cutting edge technology with real world practicality. Everyone knew that the systems had to be updated, the real challenge was updating them without disrupting the whole organization in a negative way. The solution was to introduce proper workload management done through computers, while providing mobile platforms to the stakeholders.
3box. Culture and different internal policies all have a significant impact on employee retention and engagement. This extremely important for growing businesses and start-ups. For sustainable growth, a big-picture strategy managed by HR professionals or service providers will be key. This allowed the workers to be involved in the job instead of feeling like they had been made redundant by technology.